Category: Website Benefits

Twitter’s Shop Module pilot adds a product carousel to profiles

Twitter has launched Shop Modules, a dedicated section at the top of profiles where brands can showcase their products, as…

Google Ads API supports Performance Max campaigns, Keyword Planner and recommendations

The Google Ads API has been updated to support Performance Max campaigns, Keyword Planner and recommendations, the company announced Friday….

Google Ads ditches campaign drafts in updated experiments page

A new experiments workflow is rolling out to select Google Ads accounts, according to reports from numerous PPC professionals. Tip…

Google confirms a bug with Google Ads Editor image uploads

Google has confirmed a bug with the most recent version of Google Ads Editor. The issue seems to be with…

The Google link spam update is rolling out; Wednesday’s daily brief

Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If…

3 tactics to improve CTAs for increased relevance and conversions

Calls to action (CTAs) provide customers with a path to follow to achieve their goals, whether that’s completing a purchase…

When Google’s title change goes wrong

Messy SEO is a column covering the nitty-gritty, unpolished tasks involved in the auditing, planning, and optimization of websites, using…

Google Search lets you see if a doctor or healthcare facility takes your insurance

Google is rolling out a few updates to Google Search to help users find doctors and healthcare providers that are…

Google December 2021 product reviews update is rolling out now

Google is now rolling out a new search algorithm update named the December 2021 products reviews update. This is the…

3 SEO metrics to help secure executive-level buy-in

“When I talk about the metrics that will help you get and secure and keep buy-in, I come to you…