Category: Promotion Tips

“The way things are”

That’s how culture perpetuates injustice and indignity. Because that’s just the way things are around here. But the status quo…

Limiting data in search of information

Neil Postman pointed out that bureaucracies control the flow of information. A form, for example, has no room for all…

Harsh feedback

It often comes from one of two kinds of people: People who give themselves feedback in the same heartless tone….

MozCon Virtual 2021 Interview Series: Dana DiTomaso

Dana DiTomaso is the founder and president of Kick Point, a Canadian-based digital marketing agency. She is well known for…

Portfolio thinking

When we’re not certain of the right answer, the best approach is to have a portfolio, a range of bets…

The end of the office

The office is a fairly modern phenomenon. We got by for millenia without them. For a century, the office was…

3 Steps to Help Move Your DEI Goals Forward

Listen NEW! Listen to article Many companies, agencies, and marketing departments in the US are investing in diversity, equity, and…

Get the Science of Marketing Right to Be Free to Do the Art

Listen NEW! Listen to article We all know that marketing is both an art and a science. It’s hard to…

The World’s Biggest Social Networks (And Who Owns Them) [Infographic]

Subscribe today…it’s free! MarketingProfs provides thousands of marketing resources, entirely free! Simply subscribe to our newsletter and get instant access…

Harder, easier and more convenient

Consider the windows on a car. First, they were manually clipped into place. And then they were hand-rolled into position….