Category: Internet Businesses Tips

19 Tried-and-True Lead Magnet Ideas and Examples [+ Step-by-Step]

One of the best lead magnets I’ve ever seen was produced by Tim Soulo. It was so effective that I…

The AIDA Model: A Proven Framework for Converting Strangers Into Customers

In 1898, Elias St. Elmo Lewis, an eventual inductee of the Advertising Hall of Fame, anonymously wrote a column about…

Five Ways Digital Advertising Fraud Is Costing You: How To Take Control of Your Media Spend

Listen NEW! Listen to article A digital marketer knows online advertising is critical to a company’s strategy to attract new…

What B2B Marketers Need to Know About Core Web Vitals

Listen NEW! Listen to article If you’re in marketing or SEO, you’ve undoubtedly heard about Google’s “new” search ranking metric…

How Marketers Are Approaching Email Dark Mode [Infographic]

Subscribe today…it’s free! MarketingProfs provides thousands of marketing resources, entirely free! Simply subscribe to our newsletter and get instant access…

How to Conduct an Exit Interview: 7 Top Questions [Form Template]

To determine what causes employees to leave — and to create a better, happier employee experience moving forward — it’s…

Exit Intent Pop Up Examples and What Makes them Effective

It’s common for people to visit websites without converting — maybe they’re conducting product research, educating themselves on your brand,…

Best Facebook Ad Software For Creating Effective Campaigns

In 2020, the number of monthly active users on Facebook was 2.74 billion. Based on that statistic alone, it goes…

Your big idea

No one is going to steal it. Not if it’s actually a big idea. One thing that big ideas have…

No Time to Create Content? Turn One Webinar Into Nine Marketing Pieces in Less Than 14 Days… Without Killing Yourself

Content repurposing is like insurance. Call it “marketing insurance,” if you want. It’s there to pick up the slack on…